Who we are

Connecting French savoir-faire with Southeast Asian markets.

Sinfrex is a B2B trading company connecting selected French and European products with buyers across Southeast Asia, while bringing authentic heritage products from Indonesia to European markets.

Founded in 2026, we are a family business with the intention to build meaningful connections between Europe and Southeast Asia through trade. With roots in Asia and a base in France, we understand the importance of working across different markets, cultures and business environments.

Our approach is straightforward: Identify quality products, connect the right businesses and build reliable, long-term commercial relationships.

Our activities focus on two trade routes:

1. Bringing selected French products to Asian markets and
2. Introducing authentic Indonesian products to France and Europe

Our Vision

We aim to become a trusted bridge between French products and Southeast Asian markets, and between Southeast Asian producers and European buyers.

We aim to also develop a carefully selected portfolio of products and partners while growing our network across France, Singapore, Indonesia and the wider Southeast Asian region.